Innovation- and Changemanagement
CM_InnChang MSE
CM_InnChang MSE
Set of flashcards Details
Flashcards | 84 |
---|---|
Language | Deutsch |
Category | Psychology |
Level | University |
Created / Updated | 11.01.2021 / 16.01.2021 |
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Draw and explain the spiral dynamics:
- Pathriarchi
- Impulsive world view
- Either you have power over the others through your authority or you do not have so muc h power and are obedient to the head who is now obliged to take care of you
- Mafia, Street gang
- Functional
- Traditional conformist worldview
- Stick to the rules and you will be saved and part of the group. Break the rule and you will be rejected and ejected forever
- Army, Church, 70% of all industrial companies
- Matrix - Performance oriented
- Modern performance-oriented worldview
- Deliver your service and be accepted and can convince others
- Public companies, Global Banks, Global players as Coca-Cola or General Motors
- Project - Value based
- Postmodern pluralist worldview
- Employees are empowered to make decisions themselves
- Values are not just a fig leaf
- Corporate culture is in the foreground
- Southwest Airline, Ben & Jerry's, Spotify
- Incentive (Anreiz) systems
- Share results
- Equal work, equal pay
- Individual inventives
- Team awards
- Integral evolutioinary
- Postmodern pluralist worldview
- Individual and collective development and self-management
- Let go of your own ego and listen to the innver voice
- Holistic thinking, pain and emptiness of modernlife feel separated from nature
- Patagonia
No organization can be assigned to 100% of an organization form.
What has the iceberg to do with innovation culture?
Accodring to Mr. Conzelmann together with the curve of change concept one of the most important concepts in management regarding understanding its employees.
- Artifacts: Visible, but interpretation necessary (e.g. form of infrastructure, rituals, stories, anecdotes, dress code)
- Values: Partly visible, partly unconscious (e.g maxims of action, retention rules, preferences, handling of overtime)
- Basic assumptions: Uncertainty, usually subconsciously taken for granted (e.g. relationships, the view of human beings, nature, the environment)
What are success indicators in innovation controlling?
- Customer satisfaction
- Customer acceptance
- relative R&D costs
- Relative market share
- sales increse
- -> Maintianing quality guidelines
- no significant cost overrun
- No significant planning delays
- Fullfilled profit expectations
- Fullfilled sales expectations
- Market share with new services
- Expert rating <successful>
What are failure indicators in innovation controlling?
- Incorrect market analysis
- Market segment misdefined
- underestimation of competition
- Insufficient marketing support
- Product defects and technical problems
- Product thinking instead of problem-solving thinking
- Leadership and communication problems
- Technological connection missed
- Incorrect resource assessment
- Development times underestimated
- Incorrect timing of the introduction
- Ignorance of innocation success factors
What is the most important factor for innovation success?
Product superiority (CIA)
What is the endproduct of the innovation evaluation?
The Business Model
Which 4 questions should be asked for seeing the innovation perspectives?
- Which of the technology/competence/innovation factors that our industry take for granted should be eliminated?
- Which technology/competence/innovation factors should be reduced well below the indutry's standard?
- Which should be raises well above the indutry's standard?
- Which technology/competence/innovation factors should be created that the industry has never offered?
According to which characteristics an innovation is evaluated in the evaluation phase?
- Strategy
- Lucrativeness
- Customer value
- Profit and losses
- Business model hurdles
Explain the differences between copyright, trademark and patent:
- Copyright
- Right to exploit a work of authorship
- Trademark
- A word, phrase or symbol
- Distinguishes a source of goods
- service marks
- Patent
- Right to exclusively exploit an invention
What are the Condratieff cycles about?
In economics, Kondratiev waves (also called supercycles, great surges, long waves, K-waves or the long economic cycle) are hypothesized cycle-like phenomena in the modern world economy.
It is stated that the period of a wave ranges from forty to sixty years, the cycles consist of alternating intervals of high sectoral growth and intervals of relatively slow growth.
Long wave theory is not accepted by most academic economists. Among economists who accept it, there is a lack of agreement about both the cause of the waves and the start and end years of particular waves. Among critics of the theory, the general consensus is that it involves recognizing patterns that may not exist.
What are innovations?
Uncertain
Unsecure
Risky
but indispensable (unumgänglich)
Which relation exist between innovations and working tim eper week?
Innovations have led to the halving of the working time per week.
Name the innovation management steps:
- Generation: It deals almost exclusively with technology management, R&D resource allocatoin, research and development management
- Generation: New drivers com efrom the market rather than from technology. Project management methods are developed and applied, and innovation projects are systemtically addressed.
- Generation: The innovation strategy becomes an explicit part of the corporate strategy; Innovation planning is now a central corporate function. Project portfolios, integration into business processes, R&D partnerships and strategic R&D management are the tools used to manage innovation.
- Generation: Involving customers in the innocation process becomes more important: customer needs and knowledge are used in the development of innovations.
- Generation: The generation of innovation networks brings with it a systematic use of internal and external sources of knowledge: The integration of innovation and knowledge management, management of innovation networks and collaborations is used. This was followed by an opening up of innovation processes to involve customer, suppliers, universities, and sometimes even competitors.
Name the BIG FIVE sources of inspiration:
- Economics: Einen langfristigen Konjunktur-Wegweiser stellen die Kondratieffzyklen dar, sie identifizieren die Basisinnovationen und Werschöpfungskette für ein eZeitspanne von 40-60 Jahren
- Community: Individualisierung, Umweltschutz, Globalisierung, neue Technologien, politische Veränderungen, Finanzkrisen usw. beeinflussen die Bedürfnisse der Menschen, ob Kunden, Mitarbeiter oder Geschäftspartner
- Organisations and work: Organisationsstrukturen, Managementmethoden, Arbeitsbedingungen und Anforderungen verändern sich im Kontext der anderen Entwicklungen und können auch Innovationenen initiieren
- Technology: Stichwort Industrie4.0, mit den grossen Themen Cloud, Big Data, Hybride Produkte etc.
- Market: Stichworte sind; eCommerce, Erwartung an Services, Losgrösse 1, Effizienz, Digitalisierung
Why is innovation the key driver for businesses?
Without innovations their product or service gets old and people buy newer/better sutff (conveyor belt of death)
How is innovatino defined?
Innovation is a purposful enforcement of new
- technical (products, processes, technical knowledge)
- organizational (structure, culture, management style, change management)
- economical (Branch structure, market structure, market rules)
- social (politics, lifestyle, social trends)
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