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Micro-Economics
OM (Chapter 1)
Goods, Services and Operations Management
Marketing
Marketing an Introduction, Gary Armstrong
Chapter 5: Consumer and Business Buying Behaviour
Micro-Economics
PMP Zertifizierung - Definitionen
PMP Zertifizierung - Definitionen
Micro-Economics
PMP Zertifizierung - Glossar
PMP Zertifizierung - Glossar
Marketing
Marketing an Introduction, Gary Armstrong
Chapter 4: Managing Marketing Information
Marketing
Marketing an Introduction, Gary Armstrong
Chapter 2: Company and Marketing Strategy: partnering to build customer relationships
Micro-Economics
Introduction Organization 1
Introduction Organization, TUM, BWL.
Marketing
Marketing an Introduction, Gary Armstrong
Chapter 3: The Marketing Environment