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Marketing
Marketing an Introduction, Gary Armstrong
Chapter 8: New-product development and product life-cycle strategies
Marketing
Regulatory Affairs
Based on the Lecture "Regulatory Affairs" by Prof. Spitzenberger, FH-Lübeck Germany. Lecture is part of the M.sc. BME. The cards are based on the learning outcomes of each slide.
Marketing
Banach Marketing Mix Pricing Concepts
The Five Cs of Pricing
Marketing
Consumer Behaviour
Consumer Behaviour - important terms
Marketing
Cosumer Behavior
mkefsf
Marketing
E-commerce
RBS Block 4 E-commerce
Marketing
International Marketing 1
1. Fundamentals of International Marketing
Marketing
International Marketing 2
2. The international Marketing environment