Ideation - Entrepreneurship

How an organization creates, delivers and capture value

Document that explains every aspect of a venture

Funds + assets investet in the business by the owners

How Product Company Customer (sales or distribution channel)

conflict between different channels over selling products (e.g. retail vs. online sales)

tendency - overweight evidence which supports hypothesis and underweight which doesn't support h.

Ability to bring something new into existence

Method - rase capital - large group - using Internet / SM

method (for) grouping customers (based on) similarities (they share)

4-step-framework for start-ups to discover/validate their customers, product, and go-to-market strategy: 1. customer discovery 2. customer validation 3. customer creation 4. company building

(when a firm) borrows (money) to cover (their liquidity temporarty)

The route - Product- Company- Customer

Volume of product increases, production costs decrease

innovative new enterprise- value (Creating an innovative new entreprise that generates value)

Ownerships interest (in a businees via shares)

Raising money by exchanging ownership for funding (e.g. stocks)

Detail process (to) determine (the feasibility of a business idea)

Framework - industries - competitive dynamics (Framework for analyzing industries and competitive dynamics 1. threat of new entrants 2. threat of substitutes 3. power of suppliers 4. power of customers 5. rivalry among competitors)

BM - Basic service 4 free - pay 4 extra service/premium

revenues - cost of sold goods (gross margin --> percentage of total revenues)

class - offer products/class of products - similar/close subsitutes (A class of sellers that offers products or classes of products that are similar and close substitutes)

(when a company) offers (for the) first time shares to public

Translating (an idea or innovation) into (a good product or service that creates) value

Intangible asset (that consists of) knowledge and ideas (e.g. patent, copyright)

(an entrepreneur) inside (a existing organization)

Creation of new products, processes or technologies

relies - validated - scientific - iterative - gain - progress (a startup that relies on 1. validated learning, 2. scientific experiments and 3. iterative product releases to gain valuable 1. customer feedback and 2. measure progress)

want/need - particular - able/willed (group of people who want or need a particular product and who are willed and able to pay for it)

group with shared (characteristics and product needs)

economic platform - user groups - provide network benefits (Economic platform having multiple user groups that provide each other with network benefiets. e.g. media market, users, advertisers, media content producer)

the smallest group of features that will generate significant customer feedback

on the value to (The effect one user of a product/service has on the value to other people.can be positive or neg.)

narrowly defined - targable subset (a narrowly defined (eng festgelegt), targable subset of a market)

expenses - related (expenses not directly realated to the production process (of a product or a service, e.g. marketing))