POM AS24

Exam Topics

Exam Topics


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Cartes-fiches 45
Langue English
Catégorie Gestion d'entreprise
Niveau Université
Crée / Actualisé 08.12.2024 / 27.02.2025
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What products have a high market share and also a high market growth

What products have a low market share and a high market growth

What products have a low market share and also low market growth

what products have a low market growth and a high market share

whats an example for a poor dog

whats an example for a star

what are the keys in the seven key model of rolf meyer. write a comme seperated list

first key, second key, third key

customer and their needs, products/services, acces to customers, competitors, money, resources, founder as a person

what are the primary activities in the Michael Porter's value chain. write a comma seperated list

example 1, example 2, example 3

Inbound logistics, operations, outbound logistics, marketing and sales, services

What are the four support activites in Porter's Value chain

which specific service is related to the primary activity "service"

After sales services

Is the supply chain the same as the value chain? 

whats could be an example for operations in a company

what could be an example for inbound logistics in a company

what could be an example for outbound logistics in a company

what could be an example for marketing and sales in a company

what could be an example for services in a company

whats probably the most fast changing support activity

what is the goal of a value chain in one sentence

A resource optimised interlocking of activities. 

Does human resource management have an influnce on all primary activities. If yes, why? 

Does the value chain model only work for companies that sell a product? 

What are two new structural forms of organizations 

whats the purpose of new organisation models

being able to adapt and react felxibly to changing business models, new customer needs and technical revolutions

What does the network organisation do, to stand out

What are the advantages of networks

less full time employees and complex internal systems, reducing costs through increased efficiency, work across great distances 

what are the disadvantages of networks

coordination problems from network complexity, missed potential through over outsourcing and over outsourcing in general can be dangerous

whats special about the holocracy organisation

it consists of circles and roles. the roles are aligned with the tasks of the organisation and have fixed responsibilities. the circles organize themselves through the same goal of differerent roles. 

what is required to have a succesful holocracy organisation

what are the advantages of a holocracy organisation. write a comma seperated list

example 1, example 2, example 3

organized in a task oriented way, increases empowerment of employees, hierachies are eliminated, more self determination and influence

what are the disadvantages of a holocracy organisation. write a comma seperated list

example 1, example 2, example 3

high demands and expectations on employees, enormous coordination effort

what are the functional levels of a process organisation 

the core level of a business organisation is also the customer- and product related level

management processes are usally defined on an internal level

Support processes are usually made on an internal level 

how can core processes be characterized. write a comma seperated list

example 1, example 2, example 3

the company earns money through these processes, the customer is willing to spend money on them, the customer is at the beginning with his expectation and at the end with his satisfaction 

what could be core processes of a car dealership 

what could be core processes of a school 

what are the four customer characteristics by market segmentation. write a comma seperated list with each two examples in brackets

example 1 (xyz, xyz), example 2 (xyz, xyz), example 3 (xyz, xyz)

demographic (gender, age), socio-economic (income, occupation), psychological (personalitiy traits, lifestyle), behavioural criteria (brand choice, choice of shopping place) 

What are the four P's of marketing

How many applicants should you invite to the first and then to the second interview. 

Number1, number2

8, 3

Can a job interview be looked at as a negotiation