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U18

U18

U18

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Joel Baur
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Joel Baur
This set of flashcards helps university-level learners master English business vocabulary and concepts, focusing on terms like "SWOT analysis," "competitive advantage," and "niche." The flashcard set covers key business terms, industry-specific language, and strategic planning phrases, supporting both vocabulary acquisition and practical communication. By reversing the learning direction, users can practice from the target language to the source language, enhancing comprehension. Ideal for business students or professionals aiming to refine their English fluency in competitive strategy and market analysis, this flashcard set caters to intermediate to advanced learners seeking to expand their business lexicon.
Flashcards
26
Students
1
Language
English
Category
English
Level
University
Created / Updated
29.11.2015 / 03.12.2015
  • 1  / 26

Flashcards

an improvement or addition to something which makes it worth more

added-value (n)

to build a strategy in order to become more successful

build a competitive advantage (phrase)
someone who buys something

buyer (n)

when a company offers a better product or service than a competitive company

competitive advantage (n)

pressure that a firm has to consider when making its strategy

competitive force (n)

a plan that a company has to make it more successful than other similar companies, or the study of how to make these plans

competitive strategy (n)
the act of offering products or services at the lowest cost

cost leadership (n)

the act of offering products or service that is different from companies and showing customers how it is better

differentiation (n)

the air, water and land in or o which people, animals and plants live

environment (n)

an influence that comes from outside a company

external factor (n)
the main point of interest or attention

focus (n)

the people and activities involved in one type of business

industry (n)

a company that is in the same industry as another company and is competing against it

industry competitor (n)

an influence that comes from within a company

internal factor (n)
to build up a strategy in order to remain successful

maintain a competitive advantage (phrase)

a specific part of a market which has particular needs

niche (n)

possibilities to gain an advantage in business

opportunities (pl n)

a company that may start to sell goods or services in a particular market

potential entrant (n)
good characteristics

strengths (pl n)

having problems because you do not follow one plan or another possible plan

stuck in the middle (phrase)

someone or something that can be used instead of someone or something else

substitute (n)

strengths, weaknesses, opportunities, threats

SWOT (n)
this is a tool where companies measure their strengths and weaknesses, and the opportunities and threats that there are to the business

SWOT analysis (n)

possible dangers to the business

threats (pl n)

an industry in which companies produce a lot of similar products

volume industry (n)

negative characteristics

weaknesses (pl n)

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