IM VL1

• our dependence of information as a resource within organization and society at large
• access to relevant info; privacy protection

• economy is highly dependent upon the collection, storage and exchange of information
• many businesses aggregate and sell information (examples?)

• agricultural age – industrial age – information age
• information becomes a key strategic resource

• Sense what is happening in the external environment and respond accordingly through their strategy and tactics
• Research demand for new products
• Monitor and control operating processes for efficiency and improve them to save time or money
• Exchange information with partners such as suppliers as part of their operational processes
• Communicate messages about brands and products internally and externally

• documents can be copied in limitless numbers at no cost
• word processors facilitate creating of new content
• publishing of new information is accessible to anyone

=> lots of information that did not exist in the past

• attention deficit trait
• decreased intelligence of knowledge workers
• reduced productivity on days when work is fragmented by interruptions

• pro: value,
• contra: volume and complexity
• Counteract information overload by improving its quality
  • “fit for purpose”, i.e. relevant to the specific needs of individuals

• Aggregating – summing up individual data items
• Summarising – preparing an abstract or technical report
• Filtering – removing less relevant info
• Alerting – sending messages to alert to a newsworthy piece of information