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Cartes-fiches 113
Langue English
Catégorie Marketing
Niveau Université
Crée / Actualisé 26.06.2025 / 26.06.2025
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What is the Principal-Agent Problem?

Agent may not act in principal's interest, especially under asymmetric information

What are the problems in the Principal-Agent Problem?

Information asymmetry, uncertainty of measurement, outcome risk

What are the two types of motivation?

Intrinsic (psychological), extrinsic (external incentives)

What are the two ways to measure performance?

Broad (output-based), narrow (input/output-based)

What are the advantages of quantitative measures?

Easy to tie to compensation, e.g. productivity or hours worked

What are the disadvantages of quantitative measurement?

Not always objective, choosing correct measure is difficult

What is a risk profile?

Distinction between uncontrollable and controllable risk; compensation should be tied less closely to uncontrollable risks

What is the signal-to-noise ratio?

Controllable risks / uncontrollable risks; higher ratio = broader performance measures

What is distortion?

Focused measures may distort incentives; filtering uncontrollable risks often filters controllable ones too

What are the four benefits of subjective evaluation?

Complements quantitative measures, encourages risk-taking, improves decision-making, supports training and communication

Why do strong incentives tend to give higher total pay?

Motivate hard work, attract better employees, introduce risk requiring compensation

How strong should incentives be?

Depends on: effort value, sorting importance, risk type, risk aversion, trust, distortion, multitasking, manipulation risk

What are the three forms of contracting?

1. Franchising: good outcome measure, parent sets strategy. 2. Cost-plus: reimburses inputs plus profit. 3. Fixed fee: pays fixed sum for result

What is the three-stage process to design the plan?

1. Evaluate performance, 2. Tie pay to performance, 3. Set total pay level

Who can be promoted as incentives?

Best performers (incentive) and high potentials (sorting); conflict if best at current level ≠ best at next level

What can you do about sabotage?

Encourage cooperation, reward teamwork, add subjectivity, separate rivals, combine measures

What are the three Stock Option Terms?

Call option: buy stock at set price, Put option: sell stock at set price, Strike price: exercise price

What are the four reasons for broad use of ESO?

1. Financing (though costly), 2. Commitment (alternatives exist), 3. Lower turnover (targeting may fail), 4. Incentive value (but free rider risk)

How can you control executive incentives?

Shareholder pressure, product market competition, market for corporate control, board oversight

What are classical executive incentive problems?

Inefficient spending, wrong strategies (pet projects), entrenchment (cash hoarding, stacked board)

What is the KISS principle?

Keep it simple, stupid!

When does Knowledge transfer occur?

1. When specialization is neither too great nor too small among team members, 2. When other members' human capital is relevant for task execution

What types of teams exist?

Project teams, quality circles, task forces, mixing by experience, management circles

What are possible problems in a team?

Lack of coordination (duplication), lack of coordination (lack of focus), lack of leadership, free rider problem

What are the advantages and disadvantages of small team size?

Advantages: easier coordination and monitoring, less free riding. Disadvantages: fewer chances for knowledge transfer and economies of scope

What are norms?

Informal policies or practices or a set of beliefs held by the majority of the group

What costs do establishing norms have?

Creation costs, maintenance/enforcement costs, and possibly higher labor costs

Who should select and allocate new hires to teams?

The person who knows best (has the most relevant information)

What is alternating draws and what are the problems?

Team selection starts with a coin toss; problems include chance-determined efficiency and principal-agent issues

What does bidding for members mean?

Teams offer part of their profit to attract members, which affects team member compensation

What are substitutes and complements regarding computerization?

Substitutes: computers replace people. Complements: computers enhance human creativity

What are High Reliability Organizations (HROs)?

Organizations where the cost of errors is extremely high, e.g., hospital emergency rooms

What is a typical HRO structure?

Formal operations in regular times (centralized), decentralized structure in high-pressure periods