E-Business

E-Business class at FHNW CH, course of studies = BITlecturer: Uwe Leimstoll and Christoph Pimmer

E-Business class at FHNW CH, course of studies = BITlecturer: Uwe Leimstoll and Christoph Pimmer


Set of flashcards Details

Flashcards 39
Language English
Category Macro-Economics
Level University
Created / Updated 19.06.2024 / 20.06.2024
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What is the learning objective related to IT and value creation?

Recognize and explain how organized value creation is penetrated by information technology (IT) and information systems (IS).

What should students be able to explain about IT and competitive advantages?

Explain the potential and limitations of information technology for sustainable competitive advantages.

Define a business model.

A business model is the specification of the corporate strategy for a business area.

How can business models be distinguished?

Generic business models can be distinguished from individual business models.

What are the three central aspects of a business model?

1. Value proposition 2. Architecture of value creation 3. Revenue model

Why is defining a target group as "customers" usually not sufficient?

Because it lacks specificity and does not account for different customer needs and segments.

What significance does IT have for companies according to Hanspeter Wolf, CEO of Appway?

IT enables companies to become more intelligent by acting as an intelligence amplifier.

How can IT resources contribute to competitive advantage?

IT resources like hardware, operating systems, and application software can help build sustainable competitive advantages that are hard to imitate.

What is the significance of networked IT for value creation concepts?

Networked IT is a central driver of differentiated and complex value creation concepts in the modern economy.

What change did Internet technology bring in the mid-1990s?

It introduced new concepts for doing business using networked IT, such as online shops and streaming services.

What is a digital business model?

A digital business model emphasizes the significant role of digitalization in business strategies.

Describe the term "business model" in relation to corporate strategy.

A business model specifies the corporate strategy for a business area, outlining how a company creates, delivers, and captures value.

What are generic business models?

Generic business models describe widespread company types without discussing individual differences.

Give an example of an individual business model.

The business models of Interdiscount and digitec.ch, both retailers but with individual business designs.

What are the learning objectives related to IT and the economy?

Identify the impact of IT on the economy in general and on business models in particular.

What should students be able to explain about business models, business processes, and IT?

Explain in detail the interplay between business model, business processes, and IT.

How should digital business models be positioned?

Position digital business models in the context of the terms digitalisation and digital business.

Define e-business.

E-business refers to the use of the Internet and digital technologies to execute all of a company's business processes.

Define e-commerce.

E-commerce involves online transactions and the electronic order-to-cash process.

Define e-procurement.

E-procurement refers to the electronic purchase-to-pay process, including e-sourcing and electronic catalogues.

What are the four basic impact patterns of digital value creation?

1. Information effect: Exploitation of information as a resource. 2. Integration effect: Integration of processes and business models via IT systems. 3. Delegation effect: Systems making independent decisions. 4. Brokerage effect: Connecting supply and demand through electronic media.

What is the significance of IT for organizations according to Hanspeter Wolf, CEO of Appway?

IT enables businesses to become more intelligent by acting as an intelligence amplifier.

How does IT impact the business model level?

IT accelerates processes, increases transparency, enables self-services, supports disintermediation, and allows system access from anywhere.

What are some examples of IT-driven innovations in business models?

Streaming (e.g., YouTube), mass customization (e.g., FREITAG F-Cut), product innovation (e.g., Smartbox), and new forms of interaction and collaboration.

How does IT contribute to the globalized economy?

IT enables connected services with low coordination costs and no loss of time due to information transmission. It forms the infrastructure for global value creation based on the division of labor.

Explain the relationship between business models, business processes, and business applications.

Business processes describe the operational implementation of the business model and use business applications for coordination and increased efficiency. Integrated business processes enable innovative business models.

How has IT transformed society since the 1960s?

IT has evolved through several waves, from functionally specialized applications to user-friendly Internet technologies and mobile IT use, impacting various fields of innovation.

What are the key components of the Business Model Canvas?

Customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partners, and cost structures.

What is the significance of the digital transformation?

Digital transformation denotes the change in different areas of life through increasing digitalisation, affecting economic structures and business models.

Define digital transformation.

Digital transformation is the cultural, organizational, and operational change of an organization, industry, or ecosystem through the smart integration of digital technologies, processes, and competencies.

What is the information effect in digital business models?

The information effect refers to the ability of digital solutions to provide access to information, enabling users to make informed decisions and take actions.

What is the brokerage effect in digital business models?

The brokerage effect involves connecting supply and demand, allowing for interactive configuration of products and automated negotiations through electronic media.

What is the integration effect in digital business models?

The integration effect involves the seamless integration of systems and processes across different organizations, creating flexible value creation communities.

What is the delegation effect in digital business models?

The delegation effect occurs when systems make active and independent decisions based on data and complex rules, previously reserved for humans.

How does digitalization impact business models?

Digitalization transforms business models by enabling new value creation processes, integrating IT systems, and creating innovative products and services.

What is the importance of e-business in the value chain?

E-business integrates suppliers, companies, and customers through electronic procurement, organization, and commerce processes, enhancing efficiency and connectivity.

Describe the evolution of digital business since 1993.

The evolution includes the rise of e-business with user-friendly Internet technologies, the breakthrough of mobile IT use around 2007, and the emergence of AI-based interactions around 2022.

How do e-business strategies sustain competitive advantage?

By exploring new market spaces, interacting with suppliers and customers, creating and capturing value, and ensuring strategic analysis and implementation.

What is the impact of IT on economic structures?

IT enables digital transformation, leading to changes in organizational structures, value chains, industries, and markets, driving structural change.