Business English

-Describing Companies ✓ Raising finance ✓ SWOT analysis ✓ Large concerns vs SME's ✓ Project planning ✓ Marketing ✓ E-Commerce ✓ Corporate social responsibility (CSR) ✓

-Describing Companies ✓ Raising finance ✓ SWOT analysis ✓ Large concerns vs SME's ✓ Project planning ✓ Marketing ✓ E-Commerce ✓ Corporate social responsibility (CSR) ✓

Tobias Dose

Tobias Dose

Set of flashcards Details

Flashcards 164
Language English
Category English
Level University
Created / Updated 17.01.2018 / 20.05.2019
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internal factors (relate to product)

Inner strengths and weaknesses that an organization exhibits

small and medium-sized enterprises

businesses whose personnel numbers fall below certain limits. This number varies across countries

economies of scale 

advantages that are a result of making and selling goods in large quantities

unit production costs

the cost incurred by a company to produce one unit of a particular product

human capital

skills, knowledge, and experience possessed by an individual, viewed in terms of their valueto an organization

horizontal integration

taking over other businesses operating the same type of business

vertical integration

taking over other businesses operating the same sector but at a different level

capital reserve

an amount of money that a companykeeps in a special account for future needs

niche market

a small area within the economy, often involving specialized products

mass market 

The market for goods that are produced in large quantities

merger

two or more companies join together to make one larger company

collateral

Something pledged as security for repayment of a loan

viability

Ability to work successfully

waterfall 

method of project management, where you can move to the next step, when the first stage is completed

scrum 

method of project management in which a team is allowed to organize itself and make changes quickly as they are needed

tasks

pieces of work to be done

Gantt chart

a diagramof the stages of a piece of work, showing stages that can be done at the same time, and stages that must be completed before others can start

Microsoft Project

project management software product, developed and sold by Microsoft designed to assist a project manager in developing a plan

launch

an event to celebrate or introduce something new

on time 

describes something that arrives or happens

within budget

not spending more money than had been planned for

scope (of a project)

range of operation

(verifiable) milestones

points in progess where you check the progress and make a review

to evaluate

to judge the quality

to finalize

to make a final decision about a plan

to estimate

to guess or calculate the cost

to assign

to give a particular job or piece of work to someone

to set

to put something in a particular place

to appeal

to make a serious or formal request, especially to the public

code of practice

a set of standards agreed on by a group of people who do a particular job

captive

controlled by an organization

competetive pricing

Setting the price of a product or service based on what the competition is charging

retail-outlet-shop

a store that sells goods to the public

chain store

part of a group of shops, all with the same name

convenience store

small shop in a residential area and open long hours

deep discounter

a supermarket with very low prices

department store

very large shop with a wide variety of goods

drugstore

shop in a town cente in the US which sells medicines

hypermarket

very large shop with a wide variety of goods, usually outside a town

supermarket

very large shop, selling mainly food