English - Text 2

Is Sports Sponsorship Worth It?

Is Sports Sponsorship Worth It?


D. B.
This set of flashcards helps university-level learners improve their English, focusing on business and marketing vocabulary. The flashcard set covers terms like "wealth management business," "brand attributes," and "qualitative assessment," essential for understanding complex texts. The platform supports backward learning, allowing users to switch between English and their native language. Ideal for students and professionals, these vocabulary flashcards aid in mastering technical language, making them perfect for advanced learners aiming to enhance their fluency in academic and professional contexts.
Cartes-fiches
34
Utilisateurs
0
Langue
Anglais
Catégorie
Anglais
Niveau
Université
Créé / Mis à jour
07.04.2016 / 12.04.2016

Cartes-fiches

to generate value

Wert generieren

sponsorship deals

Sponsoring-Verträge

sponsorship revenue

Sponsoring Einnahmen

corporate spending

Unternehmensausgaben

television advertising

Fernsehwerbung

digital advertising

digitale Werbung

return on investment

Rendite der Investition

have a system in place

ein System vor Ort und Stelle eingerichtet

sponsorship spending

Sponsoring Ausgaben

articulate a clear strategy

eine klare Strategie artikulieren

consumer decision journey

Konsumenten-Verhaltensreise

implement a marketing program

ein Marketing-Programm implementieren

marketing executives

Marketing-Führungskräfte

internal sources

interne Quellen

activation costs

Aktivierungskosten

monitor sponsorships

Monitor Sponsoring

acquiring sponsorship rights

Erwerb von Sponsoring-Rechte

promotional booths

Werbestände

magnify a sponsorship's impact

eine Sponsoring-Auswirkung vergrössern

resulted in brand recall

Folge eines Markenrückrufs

shifted resources from

verlagert Ressourcen aus

low-performing to

mit geringer Leistung zu

key measures

Schlüsselmassnahmen

tracks the impact of

verfolgen die Auswirkungen der...

based on

bezogen auf

the impact of conducting analysis

die Auswirkung der Analysendurchführung

driving consumer willingness

Fahrbereitschaft der Konsumenten

qualitative assessment

qualitative Bewertung

brand attributes

Markenattribute

reinforcing a brand theme

verstärken eines Markenthemas

sources of revenue

Einahmequellen

wealth management businness 

Vermögensverwaltungs-Geschäft

create value

Wert schaffen

live up to

leben bis zu

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