EN Test April 2016
EN Test April 2016
EN Test April 2016
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Flashcards
Gimmick
Spielerei / Gag
Example:
They give away free gifts with children's meals as asales/marketing gimmick
loss-leader
Lockvogelangebot
Example:
An article that is sold cheaply in order to attract the public and make them buy other, more expensive, things
Sample
Muster / Probestück
Example:
For marketing reasons employees gave away free samples of shampoo
benefit
Vorteil / Nutzen / Gewinn
Description:
A helpful or good effect, or something intended to help
Example:
"The discovery of oil brought many benefits to the town."
maternity
Mutterschaft
Description:
The state of being a mother
annual
Jährlich / einmal im Jahr
Description:
Happening once every year
Relating to a period of one year
tripped
Stolpern / Straucheln
Example:
He tripped while walking down the stairs and broke his arm.
fell over
Umgefallen / Hingefallen
Description / Example 1:
If someone falls over, they fall to the ground
"She tripped and fell over."
Description / Example 2:
If something falls over, it falls onto its side
"If you make the cake too high, it'll fall over."
slipped
ausrutschen / wegrutschen / gleiten
Description / Example 1:
to slide without intending to
"She slipped on the ice"
Description / Example 2:
to move out of the correct position
"He could feel the rope slipping out of his grasp."
excesses
Übermass / Überschuss / Exzess
Description:
actions beyond the limit of what is acceptable
Example:
"These villages are unspoiled by tourists and the excesses of modern life."
fluctuations
Schwankungen / Fluktuation
Description:
A situation in which prices, levels or interest rates go up and down
Example:
"TV channel executives called the drop in viewing figures "a short-term fluctuation".
improvements
Verbesserungen / Steigerung
Description:
An occasion when something gets better or when you make it better.
Example:
"Billy's work at school has shown signs of improvement this year."
remuneration
Vergütung / Entgeld / Entschädigung
Description:
payment for work or services
Example:
They demanded adequate remuneration for their work.
redundancy
Redundanz / Arbeitslosigkeit / Überflüssigkeit
Description 1:
a situation in which someone loses their job because their employer does not need them:
Example 1:
The economic downturn has meant 10,000 redundancies in the Northeast
Description 2:
a situation in which something is unnecessary because it is more than is needed
retirement
Pensionierung / Ruhestand
Description:
the period in someone's life after they have stopped working because of having reached a particular age.
the act of leaving your job and stopping working, usually because you are old.
Example:
Many teachers over the age of 50 are taking early retirement.
launch
Lancierung / Einführung / Eröffnung
Description:
to begin something such as a plan or introduce something new such as a product
Example:
The airline will launch its new transatlantic service next month
withdraw
abheben / zurückziehen
Description:
to take or move out or back, or to remove
Example:
"The UN has withdrawn its troops from the country."
"She had to withdraw from the competition because of a leg injury."
feedback
Feedback / Reaktion (positiv wie auch negativ)
Description:
information or statements of opinion about something, such as a new product, that can tell you if it is successful or liked
Example:
Have you had any feedback from customers about the new soap?
inventory
Inventar / Bestandsaufnahme
Description:
a detailed list of all the things in a place
the amount of goods a shop has, or the value of them.
Example:
"A set of 24 gilded chairs appear on the inventory of the house for 1736."
"Our inventory of used cars is the best in town."
strategy
Strategie / Taktik
Description:
a detailed plan for achieving success in situations such as war, politics, business, industry, or sport, or the skill of planning for such situations
Example:
"Their marketing strategy for the product involves obtaining as much free publicity as possible."
schedule
Zeitplan / Fahrplan / Flugplan
Description:
a list of planned activities or things to be done showing the times or dates when they are intended to happen or be done
Example:
"Everything went according to schedule (= as had been planned)"
"The class schedule is available on the website."
assignment
Zuordnung / Zuweisung / Zuteilung
Description:
a piece of work given to someone, typically as part of their studies or job
Example:
assignment of the various tasks
target
Ziel / Zielscheibe
Description:
an object shot at during shooting practice, often a circle with a pattern of rings, or any object or place at which bullets, bombs, etc. are aimed:
Example:
"I had four shots but I didn't even hit the target."
objective
Ziel / Zielsetzung / Zielvorstellung
Description:
something that you plan to do or achieve
Example:
"Can the sales team achieve its financial objectives?"
outlets
Description:
a shop that is one of many owned by a particular company and that sells the goods that the company has produced
Example:
"a fast-food outlet"
chains
Ketten / Zusammenhängende Sachen
Description:
a set of connected or related things
Example:
"She has built up a chain of 180 bookshops across the country"
points
Punkte / Ort / Standpunkt / Spitze
tribunal
Gericht
Description:
a special court or group of people who are officially chosen, especially by the government, to examine (legal) problems of a particular type:
Example:
"She took her case to an immigration appeals tribunal."
headhunter
Description:
a person who tries to persuade someone to leave their job by offering that person another job with more pay and/or a higher position
selection committee
Auswahlkommission
Description:
a group of people who choose someone to do a job, be involved in an activity, etc.
Example:
"He sits on the appointments selection committee at British Land."
subscriptions
Abonnement / Mitgliedsbeitrag
Description:
an amount of money that you pay regularly to be a member of an organization or club or product/service.
Example:
"We bought our niece an annual subscription to the tennis club."
purchasers
Abnehmer / Käufer / Erwerber
Description:
the person who buys something
Example:
"We haven't been able to find a purchaser for our house yet."
sponsorships
Patenschaften / Unterstützung / Förderung
Description:
the act of supporting a person, organization, or activity by giving money, encouragement, or other help
Example:
"We have a student sponsorship scheme, sponsoring students from 18 through university."
"The company is reviewing its €6 million a year advertising and sponsorship budget."
short list
Auswahlliste
Description:
a list of people who have been judged the most suitable for a job or prize, made from a longer list of people originally considered, and from which one person will be chosen
Example:
"She's on the shortlist for a first novel prize."
shortage
Mangel / Knappheit
Description:
a situation in which there is not enough of something
Example:
"There's a shortage of food and shelter in the refugee camps."
short term
kurzfristig / kurzzeitig
Description:
lasting a short time
relating to a short period of time
Example:
a short-term weather forecast
Gate
Tor / Gatter / Ausgang / Flugsteig
Description:
a part of an airport where travellers are allowed to get on or off a particular aircraft
Example:
"All passengers for flight LH103 please proceed to gate 16."
lounge
Gesellschaftsraum / Stube / Warteraum / Salon
Description:
a room in a hotel, airport, theatre, etc. where people can relax or wait
the room in a house or apartment that is used for relaxing and entertaining guests in:
Example:
"an airport lounge"
"a cocktail lounge"
"All the family were sitting in the lounge watching television."
check-in
Check in / Abfertigung
Description:
Process at the airport to get the seat number and get the bags into the airplane
Example:
"Passengers are requested to check in two hours before the flight."
"You can save time by checking on online."
prospects
Chancen / Perspektiven
Description:
the possibility of being successful, especially at work
the possibility that something good might happen in the future
Example:
"She's hoping the course will improve her career prospects."
"Is there any prospect of the weather improving?"
