Assessment EN - Words Teil 2

Assessment EN - Words Teil 2

Assessment EN - Words Teil 2


Dominik Inal
This flashcard set helps university-level English learners expand their vocabulary with 299 cards. The set covers a wide range of business, technology, and everyday life terms, such as "sustainable," "venture," and "solar panel." It supports backward learning, allowing users to practice from English to their native language and vice versa. Ideal for students and professionals aiming to enhance their language skills, this set is particularly useful for those at an advanced level seeking to improve fluency and communication in academic or business contexts.
Karten
299
Lernende
1
Sprache
Englisch
Kategorie
Englisch
Stufe
Universität
Erstellt / Aktualisiert
06.11.2015 / 06.11.2015

Lernkarten

to blend

to mix

to adapt

to change

product life cycle

the life pattern of a product

underground railway

metro, subway, the Tube

accessory (ies)

side features

spare parts

extra or replacement parts for machines

mail-order

buying through a catalogue

to distribute

to spread out, divide up, sen over a wide area

coupon

voucher

undercover marketing

marketing in which consumers do not realise they are being marketed to

e-marketing

using electronic media (eg SMS) to promote products

direct marketing

promoting products to target customers through e.g. addressed mail

product placement

putting products or references to products in media like films or video games

viral marketing

marketing that spreads from consumer to consumer, often online

advertising

persuading people to buy something through different means eg TV, radio.

market segmentation

dividing the market into different groups of customers

a declining market

a market which is getting smaller

to enter the market

to start selling your product in a new market

to flood the market

when there are too many of one type pf product in a market

market leader

the product with the highest sales in a particular area of the market

niche market

a product for a small segment of the market (e.g. only for climbers)

market research

doing a study of the market (e.g. through surveys) to see the demand for something

market share

the amount of the market a company 'owns' through selling its products/services

BOGOF

Buy One Get One Free

loss leaders

products sold at a low price to encourage sales of another product

tying

making sales of one product depend on the customer buying another

cashback

money returned after the customer has paid for something

bundling

selling several products combines as one product

organic

natural

a premium price

expensive

to diversify

to do different things

profit margins

how much money you make at the end of the day

to update

to make s'th up to date

exciting

very interesting/fascinating, thrilling

unusual flavour

the taste is not what one is used to

crunchy

crispy

sensibly priced

a price you can afford

a mature market

the opposite of a new market

branded (goods/products)

products with a famous name

(not) a matter of price

the price is (not) important

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