2S english HSLU
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Lernkarten
inflation n
the rate at which the level of rices for commodities is rising, and purchasing power is falling. n
infomercial n
a long commercial that contains a lot of information and feels like a normal TV programme. n
innovation n
(the use of) a new idea, method or invention. n
input n
anything that is used in a production porcess. n
interest rate n
the amount charged by a lender to a borrower for the use of assets. n
inventory investment n
changes in the stocks of finished goods an goods process. n
investment bank n
a financiel organization that performs a variety of services including underwriting, acts as intermediary between an issuer of securities an the investing public, facilitates mergers and also acts as a broker for institutionale clients. n
investment spending n
money spent on capital goods, or goods used in the production of capital, and commodities. n
jingle n
a short simple tune used in commercials
labour force n
(also work force n)
the total number of people employed or seeking employment in a country or region n
labour productivity n
the measurement of the amount of good and services produced by hour of labor n
launch n,v
(an event) to celebrate or introduce a new product n,v
lender of last resort n
a countries centrel bank that offers loans to bank or other eligible institutions that are experiencing financial difficulty or near collaps n
leverage n,v
(to use) borrowed money to buy a investment or company stock. n,v
licence
(AE license) n,v
to give somebody formal permission to make, sell or use a product n,v
liquid adj.
easliy convertible to cash. adj.
liquidity trap n
a situation in which prevailing interest rates are low and saving rates are higt, making monetary policy ineffective. n, v
loan n,v
a sum of money given to a borrower and typically repeid with interest. n,v
logo n
an official design or symbol used by a company to advertise its products n
loss aversion n
Verlust Abneigung
the tendency for an individual to prefer avoiding losses rather than accruing gains
loss leader n
Lockangebot
an article that is sold at a loss to attract customers. n
lump-sum tax n
a fixed amount of taxes assessed equally on all taxpayers regardless or their income levels. n
mailshot
(also mass mailing) n
the posting of advertisement or informations that a company sends to many people at one time. n
marginal benefits n
the additional satisfaction that a person receives from consuming an additional unti of a good or service. n
marginal cost n
the increase in cost that accompanies a unit increase in output. n
marginal propensity to consume (MPC) n
the proportion of a change in income that is spent o the consumption of goods and services, rather than being saved. n
market failure n
the situation where the quantity of a product demanded by consumers in not equal to the quantitiy supplied. n
market n,v
(to makle goods available to)
people who might want to buy something, or a certain part of the world. n
market power n
the ability of a company to manipulate price by influcencing an item's supply, demand or both. n
market-clearing price n
a price that causes quantities supplied and demanded to be equal. n
marketing n
all the commercial activities involved in promoting, distributing ans selling a product. n
maturity transformation n
The process in which a bank receives a deposit for on maturity period and lends the same amount for a different maturity period. n
medium of exchange n
an istrument used to facilitate the sale, purchase or trade of goods between parties. n
merchandise n, v
(to advertise) goods that people buy und sell. n,v
merchandising n
products relating to a popular film, sport team, event, etc. n
minimum wage n
the minimum amount of compensation an employee must receive from performing labor. n
monetarism n
a set of views that are based on the belief that inflation depends on how much money the government prints.n
monetary policy n
the actions of a central bank, currency board or other regulatory committee that determine the size and rate of the money supply, which in turn affects interest rates. n
money supply n
the entire stock currency an other liquid instruments in a country's economy at al particular time. n
monopolistic competitions n
a type of competition within a industry where:
1. All firms produce similar yet not perfectly substituable products;
2. All firms are able to enter the industry if the profits ar attracive;
3. All firms maximize their profit
4. and all firms have some market power, which means none are price takers
