Tutorial Questions for Innovation Marketing
Wähle die Ordner aus, zu welchen Du "Innovationsmarketing" hinzufügen oder entfernen möchtest
How would you define a good?
All means and efforts (physical goods, services and rights) which serve directly or indirectly for the satisfaction of needs.
How can goods be distinguished?
free goods and scarce (knapp) goods
What would be your definition of the term market?
Would you argue that the Web-Page of TUI is a market?
How would you distinguish between market and industry?
How would you definde the term organization?
Is a football club an organization?
What is the difference between B2C- and B2B- markets?
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