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Marketing
Kristal The Marketing Research Process 1
Managers consider several factors before embarking on a marketing research project.
Finance
ACCA F8 Audit & Assurance (International)
F8 tests student's knowledge of auditing and assurance theory and the possibility to apply this knowledge to scenarios in their auditing careers. F8 focuses on assurance engagements and its application within the professional regulatory framework
Micro-Economics
Abbreviations
Business English
Micro-Economics
A good writing style
Business English
Marketing
Banach Marketing Mix Promotion
The Customer, Communication Channels, Results
Marketing
Banach Marketing Mix Place
Supply Chain Management
Marketing
Banach Marketing Mix Pricing Concepts
The Five Cs of Pricing
Marketing
Banach Marketing Mix Product Development
1. Product development Process 2. The Diffusion of Innovation 3. The Product Life Cycle