PLVMAN

- Planning ...

- Organization ...

- Development ...

- Control ... of the Distribution process

Distribution of commercial products from production to consumption and vice versa. (redistribution = complaint / claim, return, disposal)

(Storage, transport, consignment, sorting, labelling, packaging, diversifying, complementing of commercial products)

Distribution of Remuneration Objects from usage/consumption to production/ utilization. (Means of payment / documents for settlement of receivables / liabilities, fixing and monitoring of due dates, determination of payment terms, price and gross margin)

Distribution of Communications regarding the flow of material and immaterial goods between production, consumption and utilization. (Data transmission / - storage / - link / - consolidation and -interpretation, definition of communication policy / - media, complaint policy)

Zero level Direct
One level Indirect
Two levels Indirect
Multi levels Indirect

Direct / immediate contact betweenmanufacturer and final user (industrial / private) by skipping all trade levels. (direct approach to the final user / you skip all the traders in between)

• Indirect / collateral contact between manufacturer and final user (industrial / private) embracing one commercial level. E.g. subway Trade level / sales intermediary • Dealer between productions • Retailer (Key Accounts/Retail) • Franchise • Sales associations (i.e. for wine) • Banks (non-bank products) • E-Commerce Zalando is a huge trade level!

Indirect / collateral contact between manufacturer and final user (industrial / private) embracing two consecutive intermediate trade levels. Trade levels /intermediaries